Service 03
AI Optimization
Your website was written for people. Search engines and AI assistants read it too, and right now they are probably guessing. This service is for businesses that already have a website and want machines to stop guessing.
Why it matters
When someone asks an AI assistant to recommend a business like yours, the assistant answers from what it can understand and verify. A site with no structured data, vague headings, and inconsistent naming gives it nothing to work with.
I fix the structural layer: what your business is, what it offers, who it serves, stated in the formats machines actually read. No tricks, no keyword games, no promises of rankings. Structure, done right.
Who it's for
Businesses with a website they like and do not want to rebuild. Companies that invested in SEO but have zero coverage on the AI layer. Anyone who has asked ChatGPT about their own industry and noticed they were not part of the answer.
What's included
Audit and structure
First I find out what machines currently understand about you. Usually it is less than you think.
- AI search audit
- Semantic HTML
- Structured data
- Schema.org
Content and entities
Consistent naming and answer-shaped content, so your business is quotable, citable, and unambiguous.
- Entity optimization
- Knowledge graph
- AI-friendly content structure
Future-proofing
Conventions like llms.txt are still forming. I implement what is sensible now and tell you what to watch.
- LLM optimization
- llms.txt
- Future search strategy
✦ An honest note
Nobody can promise you a spot in an AI answer.
Anyone who guarantees visibility inside ChatGPT, Gemini, or Perplexity is selling something they do not control. What you do control is whether your website gives those systems a clear, verifiable picture of your business. Most websites do not. After this service, yours will.
Bespoke pricing, on request
- AI and SEO audit
I find out what machines understand about your site today. Usually less than you think.
- Complete structured data
Schema.org on every entity that matters for your business.
- Semantic HTML
Markup and heading hierarchy that make the site legible to machines.
- Entity optimization
Consistent names and knowledge graph, so your business is citable and clear.
- Answer-first content
Text structured to answer right away, the way AI assistants read it.
- llms.txt and conventions
I implement what makes sense today and tell you what to watch.
- Aligned technical SEO
Crawlability, performance and canonical fixed alongside the AI layer.
- Plain-language report
What I did and why, so you can verify every claim.
- Content rewrite
I rewrite the key pages in answer-first format.
- AI monitoring
Periodic checks of how AI assistants describe your business.
- Team training
A session to manage the structure on your own.
The final price depends on the existing site. Send me the link and I’ll give you an exact quote within 2 business days.
- Businesses with a site they want to keep
- Those who invested in SEO but are absent from the AI layer
- Businesses cited rarely or poorly by AI assistants
- Anyone who wants to be found when people ask an AI
I take a few projects a month to keep quality high. Secure your slot in time.
Questions, answered
Can you guarantee my business appears in ChatGPT or Google answers?
No, and nobody honestly can. What I can do is remove every structural reason for AI systems and search engines to misunderstand or skip your business: clear entities, structured data, semantic HTML, and answer-shaped content. That is the part you control, and most websites have not done it.
Does this replace traditional SEO?
No, it extends it. Traditional SEO still matters. AI Optimization adds the layer most SEO work ignores: making your content and business identity legible to language models and AI assistants, which increasingly sit between you and your customers.
Do I need a new website for this?
No. This service is specifically for websites that already exist. I work with your current site and platform, restructuring what is there rather than rebuilding it.
What do I actually receive?
An audit of how machines currently read your site, the implemented fixes (structured data, semantic markup, entity consistency, content structure), and a plain-language report explaining what was done and why, so you can verify every claim.
Works well with
Service 01
Brand Identity
Machines can only be consistent about an identity that is consistent. If your naming and story vary from page to page, the identity is the place to start.
Service 02
Website Design & Development
Sometimes the honest audit outcome is that restructuring costs more than rebuilding. If so, I say it, and this is where the rebuild happens.
Find out what machines think you do.
Start a projectI reply within one business day. No call required.